Your boyfriend needs a laptop, Pawn your jewellery

A totally distasteful ad. I wonder who was the "creative" brains behind it. Pawnshops in the past were used when people were in dire need of immediate cash. Like hospitalization or paying of creditors, now, maxi-cash attempts to convince Singaporeans that pawning away your un-used jewellery and items is the way to go.

We dont think the Asian mindset has changed, indeed Maxi-cash is daring enough to suggest that.

Money-max on the other hand, has hired Huang Wenyong to endorse their pawnshop chain, we think the ad was short and apt. Nothing too fanciful but convincing enough. However, we cant find the advertisement clip on youtube.

Anyway, the following is a dated news from Channelnewsasia.




Is it true? The Integrated Resorts in Singapore has generated more business for pawnshops?

Talk about it here on WhySG Forums - http://www.whysg.com/forums/showthread.php?t=36311

Some pictures of Marina Bay Sands taken from E72 too. A little grainy though